The flat earth being one of the most hilarious and odd examples in recent times.
Far too many people are getting suckered in by complete nonsense online. This approach to search is important and Google is constantly evolving its algorithm to make search not only better but also safer.Īnother good example is the flat earth.
#REVIEWS OF THE BROWSER DUCKDUCKGO UPDATE#
Back in 2018, for instance, we had the Medic Update which was designed to promote health and well-being articles from legitimate sources and remove ones from more dubious sources.įor instance, if you’re having a reaction to something, and you Google your symptoms, you want a proper medical site to be the first result in Google’s SERP, right? Not some mom-and-pop blog about holistic living in a camper van. This is a massive headache for publishers because changes in how Google’s algorithm works can have huge, sprawling effects on thousands of websites. Google, for better or worse, is constantly updating its search algorithm. And this is great news for those that are concerned with tracking and ads following you around the web but it does come with some pretty major caveats which we’ll get to now. It is what it has built its entire business model on – doing the exact opposite of what Google does. In fact, privacy and keeping your data anonymous is kind of DuckDuckGo’s main USP. In this respect, it could not be any more different from Google which logs literally everything you do – even in Incognito mode. And the reason? DuckDuckGo is private it doesn’t store any data about you, your browsing history, or what you look at online. There’s a running joke in our office: if you want to look for and/or search for something a little NSFW, you use DuckDuckGo. But Google’s entire business model is predicated on tracking you and profiting off your data. And then you have all of Google’s additionally integrated apps like Google Maps and Google News. With Google, what you see in the search results – when signed in with a Gmail account – is tailored to your specific browsing habits. In this respect, online privacy is a bit of a double-edged sword. It lacks a good chunk of Google’s features, the results are completely different, and there are very few personalization options because DuckDuckGo is designed to be private, so little to no data is stored about you. DuckDuckGo is a lot more bare-bones than Google. DuckDuckGo’s main USP is that it allows for completely anonymous web browsing, making it an ideal choice for anyone that hates ads and/or being tracked online.īut if you’re coming from Google and expecting more or less the same, well… you’re probably going to be left wanting. But what DuckDuckGo doesn’t do is harvest your data. The best results – or the ones deemed the best by DuckDuckGo’s algorithm – are placed at the top and these, generally speaking, get anywhere from 80% to 90% of the clicks.ĭuckDuckGo also does news, just like Google, and images, and all the usual stuff you’d expect from a modern search engine. You enter a query and results from all over the web are pulled. What makes DuckDuckGo different? It’s still a search engine and it works much the same as Google. Is DuckDuckGo as good as Google for search? Should you switch? Here’s everything you need to know in our complete review of DuckDuckGo…Įstablished in 2008, DuckDuckGo set out to do the unthinkable: beat Google at its own game which is no mean feat when you consider that Google is now so far ingrained in people’s lives and daily routines that most people, including me, literally couldn’t function without it.
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